Born in the Swiss Alps, On is dedicated to innovating sustainable, performance gear for every kind of runner.

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Our mission at On is to ignite the human spirit through movement.

We achieve this by developing premium performance products that balance sustainable design with innovative technology.

More Performance, Less Impact

Discover the sensation of sustainable performance with CloudTec.

Women

Lightness and performance

Run, regardless of the terrain or the weather

SHOP WOMEN

Men

For all types of running

Aesthetic meets performance and comfort

SHOP MEN

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On shoes, clothing and accessories

Born in 2010 in Zurich, On has transformed the running world with its high-performance technologies. Inspired by athletes and powered by Swiss engineering, the brand has positioned itself among the front runners of the industry with its line of running shoes for women and men delivering cushioned landings and dynamic takeoffs.



What just started as pieces of garden hose glued to the outsole of a prototype turned into the renowned CloudTec® technology. This cushioning system compresses horizontally and vertically to absorb impact, to improve propulsion and to prevent muscle fatigue, leaving you with a different, new feel... like you are running on clouds. For a smoother ride, On running shoes come with a Speedboard® layer that works in unison with the CloudTec® outsole by bending and flexing to optimize your energy at each stride. Also, the company made sustainable choices by incorporating recycled materials into the upper of the Cloudflow or the Cloudmonster as well as using vegan leather for the Roger tennis-inspired collection, developed in collaboration with the legendary Roger Federer.

Drop the paved roads or your treadmill and venture off-road thanks to the Missiongrip™ outsole. It combines the CloudTec® cushioning with a grippy rubber compound and traction patterns so trail running or hiking enthusiasts can stay sure-footed on any surfaces, whatever the weather.

Take your sportswear to the next level with the stylish, lightweight, breathable On clothing collection. With their minimalist design and plain colours, those jackets, shirts, tights, shorts, beanies and caps will help you stay comfortable, dry and visible to infuse your runs with confidence until the finish line.

From running shoes created to provide lightness, support and efficiency to outdoor footwear for taking on rough trails to men’s and women's innovative running apparel to freshen up your workout wardrobe, discover our broad selection of On products at Sports Experts, in store and online, to help keep you moving and dream on.

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